Maximising the potential of social media for fundraisers
Half day seminar on 20th August 2009 providing advice and ideas to help promote your cause using the internet.
Click 4 Causes is a dedicated organisation established to help fundraisers maximise the potential and integrating social media into your marketing strategy.
We have a half day seminar held at the Enterprise Hub at the Open University, Milton Keynes where you can make new contacts and get new ideas for promoting your cause to a wider audience.
Why is social networking important to fundraisers?
Why internet social networking is a challenge and an opportunity
Why and how to use video within your online marketing
How to create sustainable revenue streams from people that are not your supporters
Ian McKendrick
“Ian McKendrick is a genius at combining traditional marketing techniques with the latest social networking developments and helping businesses produce strategic marketing plans that really work. He is a thought-leader at the forefront of SEO techniques and is transforming the Social Networking SEO market place” Dain Internet Marketing
“Ian gave us a passionate presentation, packed to the brim with everything I needed to get going. As an IT Director myself, his delivery was non condescending, and was a lesson in itself on how I should be communicating technology to my board.” www.speakingup.org
Lincon Bedeau
“Lincoln Bedeau saw the use of video for communication on the web back in 2001; he is Managing Director of askMK.TV (the internet television site for Milton Keynes) and most recently has developed askBrango.com, a safe and sound social network video platform for the educational sector.
Lincoln has done numerous projects using video tto improve traffic to websites and create short films for voluntary organisations to publicise their community based work.”
Lincoln has been entrepreneurial from school when he set up a sandwich business at Stantonbury Campus. askMK Television, was the first on-line TV network in Milton Keynes. He has lived, studied and worked in Milton Keynes for over 30 years and is a board member of the mkCollege, and is a former member of the Independent Advisory Group (IAG) for Thames Valley Police. Lincoln serves on the Finance & General Purposes Committee of mkCollage.
Simon Parslow
“Simon Parslow is a visionary entrepreneur. Not content with the status quo of the retail sector he has used influences from a variety of business models and created an e-tail mash up which looks set to raise a few eyebrows in 2009. He wishes to educate fundraisers of all shapes and sizes that they too can benefit from a shift in consumer buying habits.
The ever changing cycle of money in circulation means that to survive fundraisers must be aware of the opportunities that exist and be willing to embrace new technology and what it can bring.”
Simon has spent the last decade in the national account retail supply chain and came to the conclusion two years ago that there must be a better way of earning a living. Emanating from a product development and marketing background he was dismayed by the seeming lack of respect shown to brands by the countries biggest retailers.
Simon has built a social market place which empowers satisfied customers to become part of building a brand and being rewarded for their efforts. His vision is that ‘everyone can benefit through effective marketplace’, this being the brand manufacturer, the consumers and their favourite causes.
Your host; Paul Sage
“I want to welcome fundraisers of all sizes of organisation to our half day event at the Open University. I believe that the information will be of real value in these challenging times for charities, with income dropping because of a low return on capital investments and lower donations”
Paul Sage is expert in understanding and applying the correct technology to provide a consistent communication to diverse audiences.
Paul is a well known speaker on the subject of Technology for Marketing and speaking on “Measured Marketing” (the need for accountability on all Marketing activities) for many networking groups in the UK. As Managing Director of Click4Causes Paul combines his business background with his work as a trustee and fundraiser. His involvement as trustee, director of social enterprise, and marketer, gives him a unique insight into the needs of the third sector.
Tickets for this event are limited so book now to avoid disappointment, you can also nominate your favorite cause to receive the referral bonus from your purchase..
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